Over the past several months, I've been putting ChatGPT and other AI tools to the test. The good news: They do some things really …
When Advancing AI Actually Advances Errors
ChatGPT, Google's Bard, and other AI tools are all the rage... or are they? For as many companies excited about embracing and …
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Open Letter on Embellishment vs. Lies
ILLUSTRATION: Mohamed Hassan Dear fellow journalists, Surely you’ve heard about the controversy surrounding …
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5 Words to Absolutely Positively Avoid in Your Marketing Materials
I frequently edit press releases from all sorts of companies. And they have no idea I’m doing it. I’m not acting as an …
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Business Blogging for Beginners
A few weeks ago, I presented a webinar on blogging to members of the New Jersey Association of Women Business Owners (NJAWBO). …
Pitch Perfect: Crafting the Right Message for the Media
I joined a spirited discussion several days ago on Clubhouse, the social-media app offering virtual voice chat rooms for groups. …
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Stuck? 6 Tips for Compelling Content Creation
“I’m not a writer; I don’t know anything about blogging.” “What if people think I’m an idiot? Or a phony?” “Nobody really …
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Print Isn’t Dead, Only Bad Ideas Are
Last month, I presented a seminar entitled "Powerful Print Ads: A Hands-on Session to Build Better Brand Awareness." Some of the …
What’s Your Angle?
I was recently approached to contribute to a book about luxury travel being created by a boutique publishing company. The …
Everyone’s a Storyteller
Some of my fondest memories are from my kindergarten days. My teacher, Miss Blackman, was not only a fair disciplinarian, but also …